Apple Revenues And Revenue Growth From 2012 To 2016

This report provides the last five years revenues and revenue growth of Apple Inc (AAPL) from 2012 to 2016. Apple generated a total of $215.6 billion revenues during 2016. Apple reported a revenue growth of -7.7% year-over-year during 2016. The revenues and the revenue growth correspond to the fiscal year ending in September.

Apple Revenues From 2012 To 2016

Here are the revenues and the revenue growth details of Apple during the last five years:

  • Apple generated a total of $156.5 billion revenues during 2012. Apple reported a revenue growth of 44.6% year-over-year during 2012.
  • Apple generated a total of $170.9 billion revenues during 2013. Apple reported a revenue growth of 9.2% year-over-year during 2013.
  • Apple generated a total of $182.8 billion revenues during 2014. Apple reported a revenue growth of 7% year-over-year during 2014.
  • Apple generated a total of $233.7 billion revenues during 2015. Apple reported a revenue growth of 27.9% year-over-year during 2015.
  • Apple generated a total of $215.6 billion revenues during 2016. Apple reported a revenue growth of -7.7% year-over-year during 2016.

Why Analyze Revenue Growth?

Revenue growth is the most commonly analyzed financial metric. Revenue Growth is the percent increase (or decrease) of a company's revenue between two time periods. It is computed by using the following formula: ((revenues during the time period two - revenues during the time period one) / revenues during the time period one)*100. If the time periods are two consecutive years, then the revenue growth is referred to as the annual revenue growth year-over-year. If the time periods are two consecutive quarters, then the revenue growth is referred to as the quarterly revenue growth quarter-over-quarter. If the time periods refer to the same quarter in the two consecutive years, then the revenue growth is referred to as quarterly revenue growth year-over-year. In case the time periods are two non-consecutive years, then the revenue CAGR (Commutative Annual Growth Rate) is computed.

Revenue growth analysis is important for a number of reasons. First, it helps in understanding how a business is performing. If the revenue growth rates are positive, it means the business is performing well and the revenues are increasing. If the revenue growth rates are negative, it means the revenues are declining and the company needs to take measures to increase them. If they don't, the company will continue to shrink. Second, a company's historical revenue growth analysis along with the market size and market share analysis helps in forecasting the future revenues of a company. Third, a comparison of a company's growth rates with its competitors helps in determining who is winning more business. A revenue growth higher than the industry average translates into increasing market share. Companies with very high revenue growth rates have the potential to be the industry disrupters.

Apple Ranking

With $215.6 billion revenues, Apple ranked number 4 in the R&P Research list of top-3000 public companies in the US by revenues during 2016. Each one of the top-3000 companies generated more than $50 million of annual revenues during 2016.

The top-20 companies in the US by revenues during 2016 were:

  1. Walmart ($482.1 billion)
  2. ExxonMobil ($226.1 billion)
  3. Berkshire Hathaway ($223.6 billion)
  4. Apple ($215.6 billion)
  5. McKesson ($190.9 billion)
  6. UnitedHealth Group ($184.8 billion)
  7. CVS Health ($177.5 billion)
  8. General Motors ($166.4 billion)
  9. AT&T ($163.8 billion)
  10. Ford Motor ($151.8 billion)
  11. AmerisourceBergen ($146.8 billion)
  12. Amazon ($136 billion)
  13. Verizon ($126 billion)
  14. General Electric ($123.7 billion)
  15. Cardinal Health ($121.5 billion)
  16. Costco ($118.7 billion)
  17. Walgreens Boots Alliance ($117.4 billion)
  18. Chevron ($114.5 billion)
  19. Kroger ($109.8 billion)
  20. Express Scripts Holding ($100.3 billion)

For the purpose of performance benchmarking of a company with a sector or industry average, R&P Research associates every company with one sector and one industry. An industry consists of companies with related/similar business models. A sector comprises of a group of related/similar industries. For example, Life Sciences sector is comprised of following industries: Pharmaceuticals; Medical Devices; Biotechnology; Diagnostics & Scientific Instruments.

Apple is associated with Technology Sector and Computers Systems and Peripherals Industry.

With $215.6 billion revenues, Apple ranked number 1 of all the companies in the US Technology sector. There were a total of 406 public companies in the US Technology sector that had revenues greater than $50 million during 2016.

The top-10 companies in the US Technology sector by revenues during 2016 were:

  1. Apple ($215.6 billion)
  2. Amazon ($136 billion)
  3. Alphabet ($90.3 billion)
  4. Microsoft ($85.3 billion)
  5. IBM ($79.9 billion)
  6. Intel ($59.4 billion)
  7. Hewlett Packard Enterprise ($50.1 billion)
  8. Cisco Systems ($49.2 billion)
  9. HP ($48.2 billion)
  10. Oracle ($37 billion)

Technology sector is comprised of the following industries: Computers Systems and Peripherals; Software; Semiconductor; IT Consulting and Outsourcing Services; Networking Equipment and Services; Internet; Other. The definitions for each of the industries is as follows:

  • Computers Systems and Peripherals industry includes companies primarily engaged in manufacturing of personal computers, servers, mainframes, workstations, and other computer accessories and peripherals such as storage drives, mice, keyboards and printers. It also includes manufacturers of mobile phones and tablets.
  • Software industry includes businesses providing software products such as operating systems, productivity suites, enterprise software, data and analysis software, advertising and marketing software, engineering and manufacturing software, networking software, and IT management software. It also includes companies providing industry-specific software focused on different sectors such as Financials, Automotive, Telecom, Utilities, Travel, Real Estate, Media, and Publishing.
  • Semiconductor industry includes companies primarily engaged in manufacturing and distribution of semiconductor products such as microprocessors, chipsets, motherboards, flash memory, and wired and wireless connectivity products. It also includes companies that provide semiconductor equipment and services to the semiconductor industry.
  • IT Consulting and Outsourcing Services industry includes companies primarily engaged in providing information technology consulting and outsourcing services to other businesses. The services include IT consulting, systems integration, application development and management, IT infrastructure management, and network operations management.
  • Networking Equipment and Services industry includes companies primarily engaged in manufacturing and distribution of networking and communications equipment for transporting data, voice, and video traffic across intranets, extranets, and the Internet. The key products include routers and switches for local and wide-area networks, cable modems, teleconferencing equipment, and wireless access points.
  • Internet industry includes Internet-based businesses providing products and services such as search engines, social networking, web hosting, email, domain name registration, and eCommerce. It also includes industry information/services portals focused on different sectors such as Financials, Automotive, Travel, Health, Real Estate, Media, and Publishing.
  • Other industry includes companies providing products such as photocopiers, fax machines, point of sale machines, audio/video technologies, and video games. It also includes technology companies that are not part of other six technology industries.

With $215.6 billion revenues, Apple ranked number 1 of all the companies in the US Computers Systems and Peripherals industry. There were a total of 20 public companies in the US Computers Systems and Peripherals industry that had revenues greater than $50 million during 2016.

The top-10 companies in the US Computers Systems and Peripherals industry by revenues during 2016 were:

  1. Apple ($215.6 billion)
  2. HP ($48.2 billion)
  3. Western Digital ($13 billion)
  4. Seagate Technology ($11.2 billion)
  5. NetApp ($5.5 billion)
  6. Diebold Nixdorf ($3.3 billion)
  7. Teradata ($2.3 billion)
  8. Super Micro Computer ($2.2 billion)
  9. AVX ($1.2 billion)
  10. Electronics for Imaging ($992.1 million)

Companies Segmentation

To identify and analyze high/low growth or most/least profitable similar-size companies in different sectors or industries, R&P research classifies all companies into different segments based upon their revenues, revenue growth, and net profit margins.

Based upon their annual revenues, the companies are classified into one of the following four segments:

  1. Mega companies, having revenues greater than $50 billion.
  2. Very Large companies, having revenues between $10 billion and $50 billion.
  3. Large companies, having revenues between $1 billion and $10 billion.
  4. Mid-size companies, having revenues between $50 million and $1 billion.

With $215.6 billion revenues, Apple was in the Mega companies revenue segment during 2016. There were a total of 54 companies in the Mega companies revenue segment during 2016.

Based upon their annual revenue growth, the companies are classified into one of the following eight segments:

  1. Very High positive growth companies, having annual revenue growth greater than 50%.
  2. High positive growth companies, having annual revenue growth between 20% and 50%.
  3. Medium positive growth companies, having annual revenue growth between 5% and 20%.
  4. Low positive growth companies, having annual revenue growth between 0% and 5%.
  5. Low negative growth companies, having annual revenue growth between -5% and 0%.
  6. Medium negative growth companies, having annual revenue growth between -20% and -5%.
  7. High negative growth companies, having annual revenue growth between -50% and -20%.
  8. Very High negative growth companies, having annual revenue growth less than -50%.

With -7.7% revenue growth year-over-year, Apple was in the Medium negative revenue growth segment during 2016. There were a total of 448 companies in the Medium negative revenue growth segment during 2016. Of the US top-3000 companies, 1985 (nearly two-third of the total) had positive revenue growth and 1015 (nearly one-third of the total) had negative revenue growth during 2016.

Based upon their annual net profit margin, the companies are classified into one of the following eight segments:

  1. Very High positive margin companies, having net profit margin greater than 50%.
  2. High positive margin companies, having net profit margin between 20% and 50%.
  3. Medium positive margin companies, having net profit margin between 5% and 20%.
  4. Low positive margin companies, having net profit margin between 0% and 5%.
  5. Low negative margin companies, having net profit margin between -5% and 0%.
  6. Medium negative margin companies, having net profit margin between -20% and -5%.
  7. High negative margin companies, having net profit margin between -50% and -20%.
  8. Very High negative margin companies, having net profit margin less than -50%.

With a net margin of 21.2%, Apple was in the High positive net profit margin segment during 2016. There were a total of 397 companies in the High positive net profit margin segment during 2016. Of the US top-3000 companies, 2244 (nearly three-fourth of the total) had positive net profit margin and 756 (nearly one-fourth of the total) had negative net profit margin during 2016.

Company Business Summary

Apple Inc. designs, manufactures, and markets mobile communication and media devices, personal computers, and portable digital music players to consumers, small and mid-sized businesses, and education, enterprise, and government customers worldwide. The company also sells related software, services, accessories, networking solutions, and third-party digital content and applications. It offers iPhone, a line of smartphones; iPad, a line of multi-purpose tablets; and Mac, a line of desktop and portable personal computers. The company also provides iLife, a consumer-oriented digital lifestyle software application suite; iWork, an integrated productivity suite that helps users create, present, and publish documents, presentations, and spreadsheets; and other application software, such as Final Cut Pro, Logic Pro X, and FileMaker Pro. In addition, it offers Apple TV that connects to consumers' TV and enables them to access digital content directly for streaming high definition video, playing music and games, and viewing photos; Apple Watch, a personal electronic device; and iPod, a line of portable digital music and media players. Further, the company sells Apple-branded and third-party Mac-compatible, and iOS-compatible accessories, such as headphones, displays, storage devices, Beats products, and other connectivity and computing products and supplies. Additionally, it offers iCloud, a cloud service; AppleCare that offers support options for its customers; and Apple Pay, a mobile payment service. The company sells and delivers digital content and applications through the iTunes Store, App Store, Mac App Store, TV App Store, iBooks Store, and Apple Music. It also sells its products through its retail and online stores, and direct sales force, as well as through third-party cellular network carriers, wholesalers, retailers, and value-added resellers. Apple Inc. was founded in 1977 and is headquartered in Cupertino, California.

Data Source

The chart and the data on this page are sourced from the R&P Research Industry Intelligence Platform. The platform provides the key financial metrics for all the public companies in the United States. The platform empowers users to compare last five or 15 years financial data of a company with the other companies or the industry averages. This benchmarking exercise yields powerful insights that can drive better business decisions.


Industry Peers and Competitors of Apple

HP (HPQ) Business Analysis – Analyze Historical Performance, Strategic Priorities, And...

HP Inc with $48 billion revenues in the year 2016 was the number 2 Computers Systems and Peripherals company. Read this report to know the top competitors of HP and identify growth and cost optimization opportunities of HP

Western Digital (WDC) Business Analysis – Analyze Historical Performance, Strategic Priorities,...

Western Digital Corp with $13 billion revenues in the year 2016 was the number 3 Computers Systems and Peripherals company. Read this report to know the top competitors of Western Digital and identify growth and cost optimization opportunities of Western Digital

Seagate Technology (STX) Business Analysis – Analyze Historical Performance, Strategic Priorities,...

Seagate Technology Plc with $11 billion revenues in the year 2016 was the number 4 Computers Systems and Peripherals company. Read this report to know the top competitors of Seagate Technology and identify growth and cost optimization opportunities of Seagate Technology

NetApp (NTAP) Business Analysis – Analyze Historical Performance, Strategic Priorities, And...

NetApp Inc with $6 billion revenues in the year 2016 was the number 5 Computers Systems and Peripherals company. Read this report to know the top competitors of NetApp and identify growth and cost optimization opportunities of NetApp

Diebold Nixdorf (DBD) Business Analysis – Analyze Historical Performance, Strategic Priorities,...

Diebold Nixdorf, Inc with $3 billion revenues in the year 2016 was the number 6 Computers Systems and Peripherals company. Read this report to know the top competitors of Diebold Nixdorf and identify growth and cost optimization opportunities of Diebold Nixdorf

Teradata (TDC) Business Analysis – Analyze Historical Performance, Strategic Priorities, And...

Teradata Corp with $2 billion revenues in the year 2016 was the number 7 Computers Systems and Peripherals company. Read this report to know the top competitors of Teradata and identify growth and cost optimization opportunities of Teradata

Revenues Analysis

Apple (AAPL) Revenues And Revenue Growth From 2012 To 2016

This report provides the last five years revenues and revenue growth of Apple Inc (AAPL) from 2012 to 2016. Apple generated a total of $215.6 billion revenues during 2016. Apple reported a revenue growth of -7.7% year-over-year during 2016. The revenues and the revenue growth correspond to the fiscal year ending in September.

Apple (AAPL) Revenues And Revenue Growth From 2002 To 2016

This report provides the last fifteen years revenues and revenue growth of Apple Inc (AAPL) from 2002 to 2016. Apple generated a total of $215.6 billion revenues during 2016. Apple reported a revenue growth of -7.7% year-over-year during 2016. The revenues and the revenue growth correspond to the fiscal year ending in September.

Apple (AAPL) Revenue Growth Comparison With Industry Growth From 2012 To...

This report provides a comparison of Apple Inc (AAPL) revenue growth with Computers Systems and Peripherals industry growth during the last five years from 2012 to 2016. Apple reported a revenue growth of -7.7% year-over-year during 2016. The Computers Systems and Peripherals industry growth was -7.5% year-over-year during 2016. Apple growth was slower than the industry during 2016.

Profit Analysis

Apple (AAPL) Net Profit And Net Margin From 2012 To 2016

This report provides the last five years net profit and net margin of Apple Inc (AAPL) from 2012 to 2016. Apple reported a total net income of $45.7 billion during 2016. Apple generated a total of $215.6 billion revenues during 2016. Apple net profit margin was 21.2% during 2016. The net profit and the net profit margin correspond to the fiscal year ending in September.

Apple (AAPL) Net Profit And Net Margin From 2002 To 2016

This report provides the last fifteen years net profit and net margin of Apple Inc (AAPL) from 2002 to 2016. Apple reported a total net income of $45.7 billion during 2016. Apple generated a total of $215.6 billion revenues during 2016. Apple net profit margin was 21.2% during 2016. The net profit and the net profit margin correspond to the fiscal year ending in September.

Apple (AAPL) Net Profit Margin Comparison With Industry From 2012 To...

This report provides a comparison of Apple Inc (AAPL) net profit margin with Computers Systems and Peripherals industry net profit margin during the last five years from 2012 to 2016. Apple reported a net profit margin of 21.2% during 2016. The Computers Systems and Peripherals industry net profit margin was 15.9% during 2016. Apple was more profitable than the industry during 2016.

Cost & Expenses Analysis

Apple (AAPL) Cost of Sales (COGS) Analysis From 2012 To 2016

This report provides the last five years cost of sales (COGS) analysis of Apple Inc (AAPL) from 2012 to 2016. Apple spent a total of $131.4 billion on COGS during 2016. Apple generated a total of $215.6 billion revenues during 2016. As a percentage of revenues, Apple spent 60.9% of its total revenues on COGS during 2016. The cost of sales (COGS) numbers are for the fiscal year ending in September.

Apple (AAPL) Research & Development (R&D) Spending Analysis From 2012 To...

This report provides the last five years research and development (R&D) expenses of Apple Inc (AAPL) from 2012 to 2016. Apple spent a total of $10 billion on research and development (R&D) activities during 2016. Apple generated a total of $215.6 billion revenues during 2016. As a percentage of revenues, Apple spent 4.7% of its total revenues on R&D activities during 2016. The R&D spending numbers are for the fiscal year ending in September.

Apple (AAPL) Sales, Marketing, General & Administrative (SG&A) Spending Analysis From...

This report provides the last five years sales, marketing, general & administrative (SG&A) expenses of Apple Inc (AAPL) from 2012 to 2016. Apple spent a total of $14.2 billion on sales, marketing, general, and administrative (SG&A) activities during 2016. Apple generated a total of $215.6 billion revenues during 2016. As a percentage of revenues, Apple spent 6.6% of its total revenues on SG&A activities during 2016. The SG&A spending numbers are for the fiscal year ending in September.

Working Capital Analysis

Apple (AAPL) Inventory Spending Analysis From 2012 To 2016

This report provides the last five years inventory spending analysis of Apple Inc (AAPL) from 2012 to 2016. Apple invested a total of $2.1 billion on inventories during 2016. Apple generated a total of $215.6 billion revenues during 2016. As a percentage of revenues, Apple invested 1% of its total revenues on inventories during 2016. The inventory numbers are for the fiscal year ending in September.

Apple (AAPL) Accounts Receivable (A/R) Analysis From 2012 To 2016

This report provides the last five years Accounts Receivable (A/R) analysis of Apple Inc (AAPL) from 2012 to 2016. Apple invested a total of $29.3 billion on accounts receivable during 2016. Apple generated a total of $215.6 billion revenues during 2016. As a percentage of revenues, Apple invested 13.6% of its total revenues on accounts receivable during 2016. The accounts receivable numbers are for the fiscal year ending in September.

Apple (AAPL) Accounts Payable (A/P) Analysis From 2012 To 2016

This report provides the last five years Accounts Payable (A/P) analysis of Apple Inc (AAPL) from 2012 to 2016. Apple invested a total of $37.3 billion on accounts payable during 2016. Apple generated a total of $215.6 billion revenues during 2016. As a percentage of revenues, Apple invested 17.3% of its total revenues on accounts payable activities during 2016. The accounts payable numbers are for the fiscal year ending in September.

Asset Management Analysis

Apple (AAPL) Property, Plant & Equipment (PP&E) Investment Analysis From 2012...

This report provides the last five years property, plant & equipment (PP&E) investment analysis of Apple Inc (AAPL) from 2012 to 2016. Apple invested a total of $27 billion on property, plant & equipment (PP&E) activities during 2016. Apple generated a total of $215.6 billion revenues during 2016. As a percentage of revenues, Apple invested 12.5% of its total revenues on PP&E activities during 2016. The PP&E investment numbers are for the fiscal year ending in September.

Apple (AAPL) Intangible Assets Analysis From 2012 To 2016

This report provides the last five years Intangible assets analysis of Apple Inc (AAPL) from 2012 to 2016. Apple invested a total of $8.6 billion on Intangible assets during 2016. Apple generated a total of $215.6 billion revenues during 2016. As a percentage of revenues, Apple invested 4% of its total revenues on intangible assets during 2016. The Intangible asset numbers are for the fiscal year ending in September.

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