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Some technologies are remarkably more useful in certain industries than in others. However, there are other technologies that can have applications in a wide range of industries and niches.

Digital signage from visix.com is quickly proving itself to be such an innovation. In recent years, usage of digital signage has become increasingly commonplace. Again, it can be useful in many industries.

This is because it’s a versatile technology that can serve numerous purposes. The following are merely some of the industries in which digital signage has been shown to be particularly valuable:

Hospitality

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There are various reasons many companies and organizations have begun using digital signage. One is the fact that digital signage can provide services that would normally be provided by human employees. During the pandemic, this was very helpful, as minimizing face-to-face interaction was a goal of most businesses.

That said, even in times when a global pandemic is not an issue that needs to be addressed, the capacity for digital signage to replace services that workers might typically offer can help businesses save money and improve customer satisfaction. When employees aren’t available to handle customer requests and needs, digital signage can fill in the gaps.

This has been demonstrated well in the hospitality industry. At large resorts, digital signage has provided wayfinding services and info in an interactive manner that mirrors the experience of speaking with an actual employee.

That’s just one way hotels and resorts have been using digital signage. In addition to offering wayfinding info, digital signage can also promote events, on-site services, and restaurant/bar menus.

Education

It may eventually replace traditional blackboards in schools for a very understandable reason: they allow educators to supplement their lessons in a much more dynamic way than they ever could before. With digital signage, educators can enhance their lessons with animations and similar elements that may be more appealing to students who have grown up in the age of the Internet.

Similar to the way digital signage may offer wayfinding information and services at large resorts, digital signs can serve as interactive maps at large college campuses as well. This will naturally help incoming students feel more comfortable as they adjust to their new environments.

Manufacturing

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Some companies have begun making substantial use of digital signage in manufacturing. Again, this is partially because of the technology’s ability to serve a number of purposes and functions.

For example, it can provide employees with real-time information about whether they are meeting their goals and quotas. It can also display information about safety issues and policies. This may help businesses reduce the frequency of accidents.

Keep in mind that research indicates employees feel more engaged with their jobs when they know that steps are being taken to keep them safe. The mere presence of digital signs providing safety information can remind workers that their employer cares about their wellbeing. This may increase productivity and retention.

This highlights the way that embracing digital signage can help companies save money over time. A basic increase in employee engagement can guard against the high cost of employee turnover. You should also know that when employees are more engaged on-the-job, they tend to prioritize safety more themselves, creating a positive workplace for everyone.

Healthcare

Like resorts, healthcare facilities can be quite large. Finding one’s way around them may be challenging without assistance. However, even healthcare workers who are not actually physicians or nurses can nevertheless have many tasks to attend to throughout a shift. Finding time to help patients and guests find their way to a specific section of a hospital or similar facility may not be something they are always able to do at a moment’s notice.

Luckily, they may not have to. Many healthcare facilities are now making navigation much easier with the help of digital signage. Along with offering wayfinding services, digital signage at a hospital can be used to recognize donors, show entertainment in waiting areas to reduce perceived wait times, provide employees with information regarding meeting and event schedules, and much more.

Additionally, because it can reduce the need for face-to-face interaction between employees and patients or their visitors in many instances, it can be very helpful in a hospital environment, where guarding against infection and the spread of germs is critical.

Corporate

Source: businessnewsdaily.com

True, “corporate” is a fairly vague term for an entire industry, but it earns a spot on this list due to the many ways in which digital signage has already been used effectively in corporate work environments. How corporations decide to leverage the potential of digital signage can depend on their goals and the nature of their services.

Some corporations simply use it to display inspirational messages or images, which have been shown to have a positive impact on employee motivation and productivity. That’s an entirely acceptable and worthwhile application of this technology. That said, some corporations use digital signage to display more detailed information and data.

For example, it’s not uncommon for corporations to display information related to Key Performance Indicators (KPIs) in the workplace. This can help employees and teams better understand whether they are on track to hit their goals. It can also make it easier for managers to identify weaknesses that need to be addressed.

It can also reduce the workload for managers and other members of a company by allowing employees to easily access information about meeting schedules, company policies, and other topics they might otherwise ask a manager about. Once more, by improving the employee experience, digital signage can boost engagement and retention. It also allows managers to focus on more productive tasks.

Just remember, these are only some of the industries that have benefited and can continue to benefit from using digital signage. On top of that, the examples here only represent a fraction of the potential uses for this technology.

Other uses for it will likely become apparent as it grows in popularity. What’s already clear now is that usage of it isn’t just a fad. On the contrary, there’s strong evidence to suggest that digital signage will become a fixture at companies in numerous industries over the coming years.

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