Business Analysis of Mohawk Industries

 Analyze Historical Performance, Strategic Priorities, And Business Improvement Opportunities of Mohawk Industries

MOHAWK INDUSTRIES

Business Overview

Mohawk Industries, Inc. designs, manufactures, sources, distributes, and markets flooring products for remodeling and new constructions of residential and commercial spaces worldwide. It operates through three segments: Global Ceramic, Flooring North America (Flooring NA), and Flooring Rest of the World (Flooring ROW). The Global Ceramic segment provides a range of ceramic tile, porcelain tile, and natural stone products; and sources, markets, and distributes other tile related products. This segment markets and distributes its products under the American Olean, Daltile, KAI, Kerama Marazzi, Marazzi, and Ragno brands. The Flooring NA segment offers product lines in a range of colors, textures, and patterns, including carpets, rugs, and carpet pads; hardwood and laminate products; and luxury vinyl tiles and sheet vinyl products. This segment markets and distributes its flooring products under the Aladdin, Columbia Flooring, Durkan, Horizon, IVC, Karastan, Mohawk, Pergo, Portico, QuickStep, and SmartStrand brands. The Flooring ROW segment provides laminate and hardwood flooring, as well as roofing elements, insulation boards, medium-density fiberboards, chipboards, and vinyl flooring products under the IVC, Moduleo, Pergo, Quick-Step, and Unilin brands; and licenses patents related to flooring manufacturers. The company sells its products through independent distributors, home centers, floor covering retailers, ceramic specialists, commercial contractors, commercial end users, mass merchandisers, department stores, shop at home, buying groups, retailers, and wholesalers, as well as private labeling programs. Mohawk Industries, Inc. was founded in 1988 and is headquartered in Calhoun, Georgia.

Mohawk Industries

Mohawk Industries


R&P Rank: 318
Sector: Consumer Goods
Industry:Household Goods & Home Construction
H.Q Location:Georgia
Website: www.mohawkind.com
Company Address:
160 S INDUSTRIAL BLVD, PO BOX 12069, CALHOUN GA 30701
Ph:706-624-2032

Business Analysis of Mohawk Industries

The Consumer Goods Sector is witnessing a major shakeup, new age business models in the industry are transforming both customers and businesses. Faced with this uncertainity, companies are investing resources to transform their business. An in-depth business analysis is a valuable resource to identify and articulate the need for a business model change. At R&P Research we believe, the starting point for a business analysis is Benchmarking. Business benchmarking can be done at various levels: 1) Industry Benchmarking 2) Peer Benchmarking 3) Disruptors Benchmarking. In this report, we share the snapshot of how Mohawk Industries compares against the industry on the major performance indicators. This analysis, along with peer group/disruptors benchmarking and revenue model understanding can help identify growth and cost optimization opportunities to maximize the value delivered by Mohawk Industries to its stakeholders. R&P Research Industry Intelligence Platform provides historical data for last 15 years with an easy to use benchmarking interface for an in-depth comparative business analysis.

Here is the performance snapshot of Mohawk Industries with an interactive chart.

  1. Revenue Growth: Mohawk Industries reported a revenue growth of 11.0% year-on-year during 2016. Household Goods & Home Construction Industry grew at 18.1% in the same period
  2. COGS share of Revenues: As a percentage of revenue, Mohawk Industries spent 68.6% of its total revenues on COGS. Household Goods & Home Construction industry average (COGS share of revenue) in the same period was 74.8%
  3. R&D share of Revenues: Mohawk Industries R&D share of Revenues details are not available because either company does not share the data or we do not have it
  4. SG&A share of Revenues: As a percentage of revenue, Mohawk Industries spent 17.1% of its total revenues on Sales, Marketing, and General Administration (SG&A). Household Goods & Home Construction industry average SG&A spending in the same period was 15.0%
  5. Inventory share of Revenues: As a percentage of revenue, Mohawk Industries spent 18.7% of its total revenues on Inventories. Household Goods & Home Construction industry average Inventory spending in the same period was 46.0%
  6. Accounts Payable share of Revenues: As a percentage of revenue, Mohawk Industries invested 14.9% of its total revenues on Accounts Payable (A/P) Household Goods & Home Construction industry average Accounts Payable investment in the same period was 9.3%
  7. Accounts Receivable share of Revenues: As a percentage of revenue, Mohawk Industries invested 15.4% of its total revenues on Accounts Receivable (A/R). Household Goods & Home Construction industry average Accounts Receivable investment in the same period was 8.0%
  8. PP&E share of Revenues: As a percentage of revenue, Mohawk Industries invested 37.6% of its total revenues on Property, Plants, and Equipments (PP&E). Household Goods & Home Construction industry average PPE investment in the same period was 11.1%
  9. Intangibles share of Revenues: As a percentage of revenue, Mohawk Industries invested 34.7% of its total revenues on Intangibles. Household Goods & Home Construction industry average Intangibles investment in the same period was 31.5%
  10. Net Margins: Mohawk Industries Net Margins in the year 2016 were 10.4%. Household Goods & Home Construction industry average Net Margins in the same period were 5.9%

Sector and Industry Association of Mohawk Industries

For the purpose of performance benchmarking of a company with a sector or industry average, R&P Research associates every company with one sector and one industry. An industry consists of companies with related/similar business models. A sector comprises of a group of related/similar industries.

Mohawk Industries is associated with Consumer Goods Sector and Household Goods & Home Construction Industry.

Consumer Goods sector is comprised of the following industries: Beverages; Personal Goods; Food Products; Diversified Food; Household Goods & Home Construction; Food Distribution; Tobacco; Toys and Games. The definitions for each of the industries is as follows:

  • Beverages industry consists of: Brewing Companies - manufacturers of cider or malt products such as beer, ale and stout; Distillers and Vintners Companies - blenders and shippers of wine and spirits such as whisky, brandy, rum, gin or liqueurs; and Soft Drinks Companies - manufacturers, bottlers and distributors of nonalcoholic beverages, such as soda, fruit juices, tea, coffee and bottled water.
  • Personal Goods industry includes: Clothing & Accessories Companies - manufacturers and distributors of all types of clothing, jewellery, watches or textiles, sportswear, sunglasses, eyeglass frames, leather clothing and goods, and processors of hides and skins; Footwear Companies - manufacturers and distributors of shoes, boots, sandals, sneakers and other types of footwear; and Consumer Packaged Goods Companies - makers and distributors of cosmetics, toiletries and personal-care and hygiene products, including deodorants, soaps, toothpaste, perfumes, diapers, shampoos, razors and feminine hygiene products.
  • Food Products industry includes: Farming & Fishing companies - companies that grow crops or raise livestock, operate sherries or own non-tobacco plantation; Food Products Companies - food producers, including meatpacking, snacks, fruits, vegetables, dairy products and frozen seafood. It also includes producers of pet food and manufacturers of dietary supplements, vitamins and related items.
  • Diversified Food industry includes companies that offer a diverse portfolio of food products across agricultural, animal and dairy product categories.
  • Household Goods & Home Construction industry includes companies that offer: Durable Household Products - Manufacturers and distributors of domestic appliances, lighting, hand tools and power tools, hardware, cutlery, tableware, garden equipment, luggage, towels and linens; Nondurable Household Products - Producers and distributors of pens, paper goods, batteries, light bulbs, tissues, toilet paper and cleaning products such as soaps and polishes; Furnishings - Manufacturers and distributors of furniture, including chairs, tables, desks, carpeting, wallpaper and office furniture; Home Construction - constructors of residential homes, including manufacturers of mobile and prefabricated homes intended for use in one place.
  • Food Distribution industry includes companies that distribute food, beverage and consumer goods to restaurants, healthcare, educational facilities, lodging establishments; equipment and supplies for the foodservice and hospitality industries.
  • Tobacco industry includes Manufacturers and distributors of cigarettes, cigars and other tobacco products. It also includes tobacco plantations.
  • Toys and Games industry consists of manufacturers and distributors of toys and video/computer games, including such toys and games as playing cards, board games, stuffed animals and dolls.

Industry Ranking of Mohawk Industries

With $9 billion revenues, Mohawk Industries ranked number 5 of all the companies in the US Household Goods & Home Construction industry. There were a total of 52 public companies in the US Household Goods & Home Construction industry that had revenues greater than $50 million during 2016.

The top-10 companies in the US Household Goods & Home Construction industry by revenues during 2016 were:

  1. Whirlpool ($20.7 billion)
  2. Newell Brands ($13.3 billion)
  3. D. R. Horton ($12.2 billion)
  4. Lennar ($10.9 billion)
  5. Mohawk Industries ($9 billion)
  6. PulteGroup ($7.7 billion)
  7. CalAtlantic Group ($6.5 billion)
  8. NVR ($5.7 billion)
  9. HRG Group ($5.2 billion)
  10. Toll Brothers ($5.2 billion)

Business Model Analysis (BMA) Framework

We use the following framework to assess the business model of a company. Business Model Analysis framework can be used by organizations to articulate growth strategies and identify cost optimization opportunities. Technology and consulting companies can use this framework to identify the value drivers and pain points of their targeted customers. Entrepreneurs can use this framework to understand the language of business and identify promising business opportunities. This framework can be used by any professional aspiring to take up a leadership role to better understand the businesses challenges, articulate growth strategy, and monitor the business improvement requirements for the organization.

Next Steps

  • Conduct a holistic benchmarking; to identify and target additional sources of value
  • Get in touch with us to learn more about Business Model Analysis Framework
  • Get free data, charts, and analysis of Mohawk Industriesand its peers on select key performance indicators by clicking the reports provided below

Industry Peers and Competitors of mohawk-industries

Newell Brands (NWL) Business Analysis – Analyze Historical Performance, Strategic Priorities,...

Newell Brands Inc with $13 billion revenues in the year 2016 was the number 2 Household Goods & Home Construction company. Read this report to know the top competitors of Newell Brands and identify growth and cost optimization opportunities of Newell Brands

D. R. Horton (DHI) Business Analysis – Analyze Historical Performance, Strategic...

Horton D R Inc with $12 billion revenues in the year 2016 was the number 3 Household Goods & Home Construction company. Read this report to know the top competitors of D. R. Horton and identify growth and cost optimization opportunities of D. R. Horton

Lennar (LEN) Business Analysis – Analyze Historical Performance, Strategic Priorities, And...

Lennar Corp with $11 billion revenues in the year 2016 was the number 4 Household Goods & Home Construction company. Read this report to know the top competitors of Lennar and identify growth and cost optimization opportunities of Lennar

PulteGroup (PHM) Business Analysis – Analyze Historical Performance, Strategic Priorities, And...

PulteGroup Inc with $8 billion revenues in the year 2016 was the number 6 Household Goods & Home Construction company. Read this report to know the top competitors of PulteGroup and identify growth and cost optimization opportunities of PulteGroup

CalAtlantic Group (CAA) Business Analysis – Analyze Historical Performance, Strategic Priorities,...

CalAtlantic Group, Inc. with $6 billion revenues in the year 2016 was the number 7 Household Goods & Home Construction company. Read this report to know the top competitors of CalAtlantic Group and identify growth and cost optimization opportunities of CalAtlantic Group

NVR (NVR) Business Analysis – Analyze Historical Performance, Strategic Priorities, And...

NVR Inc with $6 billion revenues in the year 2016 was the number 8 Household Goods & Home Construction company. Read this report to know the top competitors of NVR and identify growth and cost optimization opportunities of NVR

Revenues Analysis

Mohawk Industries (MHK) Revenues And Revenue Growth From 2012 To 2016

This report provides the last five years revenues and revenue growth of Mohawk Industries Inc (MHK) from 2012 to 2016. Mohawk Industries generated a total of $9 billion revenues during 2016. Mohawk Industries reported a revenue growth of 11% year-over-year during 2016. The revenues and the revenue growth correspond to the fiscal year ending in December.

Mohawk Industries (MHK) Revenues And Revenue Growth From 2002 To 2016

This report provides the last fifteen years revenues and revenue growth of Mohawk Industries Inc (MHK) from 2002 to 2016. Mohawk Industries generated a total of $9 billion revenues during 2016. Mohawk Industries reported a revenue growth of 11% year-over-year during 2016. The revenues and the revenue growth correspond to the fiscal year ending in December.

Mohawk Industries (MHK) Revenue Growth Comparison With Industry Growth From 2012...

This report provides a comparison of Mohawk Industries Inc (MHK) revenue growth with Household Goods & Home Construction industry growth during the last five years from 2012 to 2016. Mohawk Industries reported a revenue growth of 11% year-over-year during 2016. The Household Goods & Home Construction industry growth was 18.1% year-over-year dur