Monster Beverage Revenues And Revenue Growth From 2012 To 2016

This report provides the last five years revenues and revenue growth of Monster Beverage Corp (MNST) from 2012 to 2016. Monster Beverage generated a total of $3 billion revenues during 2016. Monster Beverage reported a revenue growth of 12% year-over-year during 2016. The revenues and the revenue growth correspond to the fiscal year ending in December.

Monster Beverage Revenues From 2012 To 2016

Here are the revenues and the revenue growth details of Monster Beverage during the last five years:

  • Monster Beverage generated a total of $2.1 billion revenues during 2012. Monster Beverage reported a revenue growth of 21% year-over-year during 2012.
  • Monster Beverage generated a total of $2.2 billion revenues during 2013. Monster Beverage reported a revenue growth of 9% year-over-year during 2013.
  • Monster Beverage generated a total of $2.5 billion revenues during 2014. Monster Beverage reported a revenue growth of 9.7% year-over-year during 2014.
  • Monster Beverage generated a total of $2.7 billion revenues during 2015. Monster Beverage reported a revenue growth of 10.5% year-over-year during 2015.
  • Monster Beverage generated a total of $3 billion revenues during 2016. Monster Beverage reported a revenue growth of 12% year-over-year during 2016.

Why Analyze Revenue Growth?

Revenue growth is the most commonly analyzed financial metric. Revenue Growth is the percent increase (or decrease) of a company's revenue between two time periods. It is computed by using the following formula: ((revenues during the time period two - revenues during the time period one) / revenues during the time period one)*100. If the time periods are two consecutive years, then the revenue growth is referred to as the annual revenue growth year-over-year. If the time periods are two consecutive quarters, then the revenue growth is referred to as the quarterly revenue growth quarter-over-quarter. If the time periods refer to the same quarter in the two consecutive years, then the revenue growth is referred to as quarterly revenue growth year-over-year. In case the time periods are two non-consecutive years, then the revenue CAGR (Commutative Annual Growth Rate) is computed.

Revenue growth analysis is important for a number of reasons. First, it helps in understanding how a business is performing. If the revenue growth rates are positive, it means the business is performing well and the revenues are increasing. If the revenue growth rates are negative, it means the revenues are declining and the company needs to take measures to increase them. If they don't, the company will continue to shrink. Second, a company's historical revenue growth analysis along with the market size and market share analysis helps in forecasting the future revenues of a company. Third, a comparison of a company's growth rates with its competitors helps in determining who is winning more business. A revenue growth higher than the industry average translates into increasing market share. Companies with very high revenue growth rates have the potential to be the industry disrupters.

Monster Beverage Ranking

With $3 billion revenues, Monster Beverage ranked number 730 in the R&P Research list of top-3000 public companies in the US by revenues during 2016. Each one of the top-3000 companies generated more than $50 million of annual revenues during 2016.

The top-20 companies in the US by revenues during 2016 were:

  1. Walmart ($482.1 billion)
  2. ExxonMobil ($226.1 billion)
  3. Berkshire Hathaway ($223.6 billion)
  4. Apple ($215.6 billion)
  5. McKesson ($190.9 billion)
  6. UnitedHealth Group ($184.8 billion)
  7. CVS Health ($177.5 billion)
  8. General Motors ($166.4 billion)
  9. AT&T ($163.8 billion)
  10. Ford Motor ($151.8 billion)
  11. AmerisourceBergen ($146.8 billion)
  12. Amazon ($136 billion)
  13. Verizon ($126 billion)
  14. General Electric ($123.7 billion)
  15. Cardinal Health ($121.5 billion)
  16. Costco ($118.7 billion)
  17. Walgreens Boots Alliance ($117.4 billion)
  18. Chevron ($114.5 billion)
  19. Kroger ($109.8 billion)
  20. Express Scripts Holding ($100.3 billion)

For the purpose of performance benchmarking of a company with a sector or industry average, R&P Research associates every company with one sector and one industry. An industry consists of companies with related/similar business models. A sector comprises of a group of related/similar industries. For example, Life Sciences sector is comprised of following industries: Pharmaceuticals; Medical Devices; Biotechnology; Diagnostics & Scientific Instruments.

Monster Beverage is associated with Consumer Goods Sector and Beverages Industry.

With $3 billion revenues, Monster Beverage ranked number 84 of all the companies in the US Consumer Goods sector. There were a total of 207 public companies in the US Consumer Goods sector that had revenues greater than $50 million during 2016.

The top-10 companies in the US Consumer Goods sector by revenues during 2016 were:

  1. Philip Morris International ($75 billion)
  2. P&G ($65.3 billion)
  3. PepsiCo ($62.8 billion)
  4. Archer Daniels Midland ($62.3 billion)
  5. Sysco ($50.4 billion)
  6. Bunge ($42.7 billion)
  7. Coca-Cola ($41.9 billion)
  8. Tyson Foods ($36.9 billion)
  9. Nike ($32.4 billion)
  10. Kraft Heinz ($26.5 billion)

Consumer Goods sector is comprised of the following industries: Beverages; Personal Goods; Food Products; Diversified Food; Household Goods & Home Construction; Food Distribution; Tobacco; Toys and Games. The definitions for each of the industries is as follows:

  • Beverages industry consists of: Brewing Companies - manufacturers of cider or malt products such as beer, ale and stout; Distillers and Vintners Companies - blenders and shippers of wine and spirits such as whisky, brandy, rum, gin or liqueurs; and Soft Drinks Companies - manufacturers, bottlers and distributors of nonalcoholic beverages, such as soda, fruit juices, tea, coffee and bottled water.
  • Personal Goods industry includes: Clothing & Accessories Companies - manufacturers and distributors of all types of clothing, jewellery, watches or textiles, sportswear, sunglasses, eyeglass frames, leather clothing and goods, and processors of hides and skins; Footwear Companies - manufacturers and distributors of shoes, boots, sandals, sneakers and other types of footwear; and Consumer Packaged Goods Companies - makers and distributors of cosmetics, toiletries and personal-care and hygiene products, including deodorants, soaps, toothpaste, perfumes, diapers, shampoos, razors and feminine hygiene products.
  • Food Products industry includes: Farming & Fishing companies - companies that grow crops or raise livestock, operate sherries or own non-tobacco plantation; Food Products Companies - food producers, including meatpacking, snacks, fruits, vegetables, dairy products and frozen seafood. It also includes producers of pet food and manufacturers of dietary supplements, vitamins and related items.
  • Diversified Food industry includes companies that offer a diverse portfolio of food products across agricultural, animal and dairy product categories.
  • Household Goods & Home Construction industry includes companies that offer: Durable Household Products - Manufacturers and distributors of domestic appliances, lighting, hand tools and power tools, hardware, cutlery, tableware, garden equipment, luggage, towels and linens; Nondurable Household Products - Producers and distributors of pens, paper goods, batteries, light bulbs, tissues, toilet paper and cleaning products such as soaps and polishes; Furnishings - Manufacturers and distributors of furniture, including chairs, tables, desks, carpeting, wallpaper and office furniture; Home Construction - constructors of residential homes, including manufacturers of mobile and prefabricated homes intended for use in one place.
  • Food Distribution industry includes companies that distribute food, beverage and consumer goods to restaurants, healthcare, educational facilities, lodging establishments; equipment and supplies for the foodservice and hospitality industries.
  • Tobacco industry includes Manufacturers and distributors of cigarettes, cigars and other tobacco products. It also includes tobacco plantations.
  • Toys and Games industry consists of manufacturers and distributors of toys and video/computer games, including such toys and games as playing cards, board games, stuffed animals and dolls.

With $3 billion revenues, Monster Beverage ranked number 10 of all the companies in the US Beverages industry. There were a total of 18 public companies in the US Beverages industry that had revenues greater than $50 million during 2016.

The top-10 companies in the US Beverages industry by revenues during 2016 were:

  1. PepsiCo ($62.8 billion)
  2. Coca-Cola ($41.9 billion)
  3. Starbucks ($21.3 billion)
  4. Constellation Brands ($6.5 billion)
  5. Dr Pepper Snapple Group ($6.4 billion)
  6. Molson Coors Brewing ($4.9 billion)
  7. Brown-Forman Corp ($4 billion)
  8. Cott ($3.2 billion)
  9. Coca Cola Bottling ($3.2 billion)
  10. Monster Beverage ($3 billion)

Companies Segmentation

To identify and analyze high/low growth or most/least profitable similar-size companies in different sectors or industries, R&P research classifies all companies into different segments based upon their revenues, revenue growth, and net profit margins.

Based upon their annual revenues, the companies are classified into one of the following four segments:

  1. Mega companies, having revenues greater than $50 billion.
  2. Very Large companies, having revenues between $10 billion and $50 billion.
  3. Large companies, having revenues between $1 billion and $10 billion.
  4. Mid-size companies, having revenues between $50 million and $1 billion.

With $3 billion revenues, Monster Beverage was in the Large companies revenue segment during 2016. There were a total of 1097 companies in the Large companies revenue segment during 2016.

Based upon their annual revenue growth, the companies are classified into one of the following eight segments:

  1. Very High positive growth companies, having annual revenue growth greater than 50%.
  2. High positive growth companies, having annual revenue growth between 20% and 50%.
  3. Medium positive growth companies, having annual revenue growth between 5% and 20%.
  4. Low positive growth companies, having annual revenue growth between 0% and 5%.
  5. Low negative growth companies, having annual revenue growth between -5% and 0%.
  6. Medium negative growth companies, having annual revenue growth between -20% and -5%.
  7. High negative growth companies, having annual revenue growth between -50% and -20%.
  8. Very High negative growth companies, having annual revenue growth less than -50%.

With 12% revenue growth year-over-year, Monster Beverage was in the Medium positive revenue growth segment during 2016. There were a total of 876 companies in the Medium positive revenue growth segment during 2016. Of the US top-3000 companies, 1985 (nearly two-third of the total) had positive revenue growth and 1015 (nearly one-third of the total) had negative revenue growth during 2016.

Based upon their annual net profit margin, the companies are classified into one of the following eight segments:

  1. Very High positive margin companies, having net profit margin greater than 50%.
  2. High positive margin companies, having net profit margin between 20% and 50%.
  3. Medium positive margin companies, having net profit margin between 5% and 20%.
  4. Low positive margin companies, having net profit margin between 0% and 5%.
  5. Low negative margin companies, having net profit margin between -5% and 0%.
  6. Medium negative margin companies, having net profit margin between -20% and -5%.
  7. High negative margin companies, having net profit margin between -50% and -20%.
  8. Very High negative margin companies, having net profit margin less than -50%.

With a net margin of 23.4%, Monster Beverage was in the High positive net profit margin segment during 2016. There were a total of 397 companies in the High positive net profit margin segment during 2016. Of the US top-3000 companies, 2244 (nearly three-fourth of the total) had positive net profit margin and 756 (nearly one-fourth of the total) had negative net profit margin during 2016.

Company Business Summary

Monster Beverage Corporation, through its subsidiaries, develops, markets, sells, and distributes energy drink beverages, soda, and its concentrates in the United States and internationally. It operates through three segments: Monster Energy Drinks, Strategic Brands, and Other. Its Monster Energy Drinks segment sells ready-to-drink packaged drinks and non-carbonated dairy based coffee energy drinks primarily to bottlers and full service beverage distributors, as well as sells directly to retail grocery and specialty chains, wholesalers, club stores, mass merchandisers, convenience chains, food service customers, and the military. The Strategic Brands segment sells concentrates and/or beverage bases to authorized bottling and canning operations; and ready-to-drink packaged energy drinks to bottlers and full service beverage distributors. It sells its products under the Monster Energy, Nalu, Monster Rehab, NOS, Monster Energy Extra Strength Nitrous Technology, Full Throttle, Java Monster, Burn, Muscle Monster, Mother, Mega Monster Energy, Ultra, Punch Monster, Play and Power Play, Juice Monster, Gladiator, Ubermonster, Relentless, Samurai, BU, and Mutant Super Soda brands. The company was formerly known as Hansen Natural Corporation and changed its name to Monster Beverage Corporation in January 2012. Monster Beverage Corporation was founded in 1985 and is headquartered in Corona, California.

Data Source

The chart and the data on this page are sourced from the R&P Research Industry Intelligence Platform. The platform provides the key financial metrics for all the public companies in the United States. The platform empowers users to compare last five or 15 years financial data of a company with the other companies or the industry averages. This benchmarking exercise yields powerful insights that can drive better business decisions.


Industry Peers and Competitors of Monster Beverage

Brown-Forman Corp (BFB) Business Analysis – Analyze Historical Performance, Strategic Priorities,...

Brown-Forman Corp with $4 billion revenues in the year 2016 was the number 7 Beverages company. Read this report to know the top competitors of Brown-Forman Corp and identify growth and cost optimization opportunities of Brown-Forman Corp

Cott (COT) Business Analysis – Analyze Historical Performance, Strategic Priorities, And...

Cott Corp with $3 billion revenues in the year 2016 was the number 8 Beverages company. Read this report to know the top competitors of Cott and identify growth and cost optimization opportunities of Cott

Coca Cola Bottling (COKE) Business Analysis – Analyze Historical Performance, Strategic...

Coca Cola Bottling Co Consolidated with $3 billion revenues in the year 2016 was the number 9 Beverages company. Read this report to know the top competitors of Coca Cola Bottling and identify growth and cost optimization opportunities of Coca Cola Bottling

Boston Beer (SAM) Business Analysis – Analyze Historical Performance, Strategic Priorities,...

Boston Beer Co Inc with $906 million revenues in the year 2016 was the number 11 Beverages company. Read this report to know the top competitors of Boston Beer and identify growth and cost optimization opportunities of Boston Beer

National Beverage (FIZZ) Business Analysis – Analyze Historical Performance, Strategic Priorities,...

National Beverage Corp with $705 million revenues in the year 2016 was the number 12 Beverages company. Read this report to know the top competitors of National Beverage and identify growth and cost optimization opportunities of National Beverage

Farmer Brothers (FARM) Business Analysis – Analyze Historical Performance, Strategic Priorities,...

Farmer Brothers Co with $544 million revenues in the year 2016 was the number 13 Beverages company. Read this report to know the top competitors of Farmer Brothers and identify growth and cost optimization opportunities of Farmer Brothers

Revenues Analysis

Monster Beverage (MNST) Revenues And Revenue Growth From 2012 To 2016

This report provides the last five years revenues and revenue growth of Monster Beverage Corp (MNST) from 2012 to 2016. Monster Beverage generated a total of $3 billion revenues during 2016. Monster Beverage reported a revenue growth of 12% year-over-year during 2016. The revenues and the revenue growth correspond to the fiscal year ending in December.

Monster Beverage (MNST) Revenues And Revenue Growth From 2002 To 2016

This report provides the last fifteen years revenues and revenue growth of Monster Beverage Corp (MNST) from 2002 to 2016. Monster Beverage generated a total of $3 billion revenues during 2016. Monster Beverage reported a revenue growth of 12% year-over-year during 2016. The revenues and the revenue growth correspond to the fiscal year ending in December.

Monster Beverage (MNST) Revenue Growth Comparison With Industry Growth From 2012...

This report provides a comparison of Monster Beverage Corp (MNST) revenue growth with Beverages industry growth during the last five years from 2012 to 2016. Monster Beverage reported a revenue growth of 12% year-over-year during 2016. The Beverages industry growth was 1.8% year-over-year during 2016. Monster Beverage growth was faster than the industry during 2016.

Profit Analysis

Monster Beverage (MNST) Net Profit And Net Margin From 2012 To...

This report provides the last five years net profit and net margin of Monster Beverage Corp (MNST) from 2012 to 2016. Monster Beverage reported a total net income of $712.7 million during 2016. Monster Beverage generated a total of $3 billion revenues during 2016. Monster Beverage net profit margin was 23.4% during 2016. The net profit and the net profit margin correspond to the fiscal year ending in December.

Monster Beverage (MNST) Net Profit And Net Margin From 2002 To...

This report provides the last fifteen years net profit and net margin of Monster Beverage Corp (MNST) from 2002 to 2016. Monster Beverage reported a total net income of $712.7 million during 2016. Monster Beverage generated a total of $3 billion revenues during 2016. Monster Beverage net profit margin was 23.4% during 2016. The net profit and the net profit margin correspond to the fiscal year ending in December.

Monster Beverage (MNST) Net Profit Margin Comparison With Industry From 2012...

This report provides a comparison of Monster Beverage Corp (MNST) net profit margin with Beverages industry net profit margin during the last five years from 2012 to 2016. Monster Beverage reported a net profit margin of 23.4% during 2016. The Beverages industry net profit margin was 13.5% during 2016. Monster Beverage was more profitable than the industry during 2016.

Cost & Expenses Analysis

Monster Beverage (MNST) Cost of Sales (COGS) Analysis From 2012 To...

This report provides the last five years cost of sales (COGS) analysis of Monster Beverage Corp (MNST) from 2012 to 2016. Monster Beverage spent a total of $1.1 billion on COGS during 2016. Monster Beverage generated a total of $3 billion revenues during 2016. As a percentage of revenues, Monster Beverage spent 36.3% of its total revenues on COGS during 2016. The cost of sales (COGS) numbers are for the fiscal year ending in December.

Monster Beverage (MNST) Research & Development (R&D) Spending Analysis 2016

R&D spending analysis for Monster Beverage is not available because either the company does not provide the data or we don't have it.

Monster Beverage (MNST) Sales, Marketing, General & Administrative (SG&A) Spending Analysis...

This report provides the last five years sales, marketing, general & administrative (SG&A) expenses of Monster Beverage Corp (MNST) from 2012 to 2016. Monster Beverage spent a total of $856.7 million on sales, marketing, general, and administrative (SG&A) activities during 2016. Monster Beverage generated a total of $3 billion revenues during 2016. As a percentage of revenues, Monster Beverage spent 28.1% of its total revenues on SG&A activities during 2016. The SG&A spending numbers are for the fiscal year ending in December.

Working Capital Analysis

Monster Beverage (MNST) Inventory Spending Analysis From 2012 To 2016

This report provides the last five years inventory spending analysis of Monster Beverage Corp (MNST) from 2012 to 2016. Monster Beverage invested a total of $162 million on inventories during 2016. Monster Beverage generated a total of $3 billion revenues during 2016. As a percentage of revenues, Monster Beverage invested 5.3% of its total revenues on inventories during 2016. The inventory numbers are for the fiscal year ending in December.

Monster Beverage (MNST) Accounts Receivable (A/R) Analysis From 2012 To 2016

This report provides the last five years Accounts Receivable (A/R) analysis of Monster Beverage Corp (MNST) from 2012 to 2016. Monster Beverage invested a total of $573.1 million on accounts receivable during 2016. Monster Beverage generated a total of $3 billion revenues during 2016. As a percentage of revenues, Monster Beverage invested 18.8% of its total revenues on accounts receivable during 2016. The accounts receivable numbers are for the fiscal year ending in December.

Monster Beverage (MNST) Accounts Payable (A/P) Analysis From 2012 To 2016

This report provides the last five years Accounts Payable (A/P) analysis of Monster Beverage Corp (MNST) from 2012 to 2016. Monster Beverage invested a total of $193.3 million on accounts payable during 2016. Monster Beverage generated a total of $3 billion revenues during 2016. As a percentage of revenues, Monster Beverage invested 6.3% of its total revenues on accounts payable activities during 2016. The accounts payable numbers are for the fiscal year ending in December.

Asset Management Analysis

Monster Beverage (MNST) Property, Plant & Equipment (PP&E) Investment Analysis From...

This report provides the last five years property, plant & equipment (PP&E) investment analysis of Monster Beverage Corp (MNST) from 2012 to 2016. Monster Beverage invested a total of $173.3 million on property, plant & equipment (PP&E) activities during 2016. Monster Beverage generated a total of $3 billion revenues during 2016. As a percentage of revenues, Monster Beverage invested 5.7% of its total revenues on PP&E activities during 2016. The PP&E investment numbers are for the fiscal year ending in December.

Monster Beverage (MNST) Intangible Assets Analysis From 2012 To 2016

This report provides the last five years Intangible assets analysis of Monster Beverage Corp (MNST) from 2012 to 2016. Monster Beverage invested a total of $2.4 billion on Intangible assets during 2016. Monster Beverage generated a total of $3 billion revenues during 2016. As a percentage of revenues, Monster Beverage invested 77.5% of its total revenues on intangible assets during 2016. The Intangible asset numbers are for the fiscal year ending in December.

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